Privacy Policy

Luv Collective, Inc. Privacy Policy

Effective Date: June 4, 2026

  1. Scope of This Policy

  2. Agreement to Terms

  3. Information We Collect

  4. Cookies and Similar Technologies

  5. Children’s Privacy

  6. How We Use Personal Information

  7. Our Disclosure of Personal Information

  8. Your Privacy Choices

  9. Data Security

  10. Processing and Storage of Information

  11. Third-Party Websites and Services

  12. Changes to This Privacy Policy

  13. How to Contact Us

1.Scope of This Policy

Luv Collective, Inc. (“Luv Collective,” “we,” “us,” “our”) respects your privacy and values your trust. The purpose of this Privacy Policy is to inform you of the treatment and handling of personal information that we may learn about you when you visit our website at https://www.luvcollective.com (the “Site”), inquire about or book wellness, experiential, or event-related services, apply to join our practitioner network, communicate with us, engage with our content, or otherwise interact with us online or in connection with our services (collectively, the “Services”). If you have any questions regarding this information or our privacy practices, please contact us via the methods set out in the How to Contact Us section at the end of this Privacy Policy.

2.Agreement to Terms

By accessing or using the Services, you acknowledge that you have read and understand this Privacy Policy. Your access to and use of the Services may also be subject to our Terms of Use, which govern your access to and use of the Services. If you do not agree with the terms of this Privacy Policy or, where applicable, our Terms of Use, then you should discontinue use of the Services without providing us with any personal information. 

3.Information We Collect

We collect different categories of personal information depending on how you interact with the Services. For example, we may collect personal information: (a) directly from you (such as when you submit an inquiry, book an event or service, subscribe to marketing communications, communicate with us, or apply to join our practitioner network); (b) from service providers and platforms that support our website, booking, communications, analytics, and marketing operations; (c) from the device and browser that you use to access the Services; and (d) from cookies and similar technologies. The personal information we collect may include the following categories:

Identifiers

Identifiers such as your first name, last name, Internet Protocol (“IP”) address, email address, phone number, billing address, approximate location information, social media handles that you choose to provide, and other similar identifiers.

Professional and/or Employment Information

Information you provide in connection with applications to join our practitioner network or professional relationships with us, such as your business or studio affiliation, certifications or trainings, service offerings, professional biography, website links, social media information, and related professional information.

Financial and Transactional Information

Information related to purchases or transactions, such as billing information, transaction details, booking details, event information, order history, and payment-related information processed through our third-party payment and booking providers. We do not typically store full payment card information on our own systems.

User-generated Content and Communications

Information and content you choose to submit or share through the Services, including communications with us, inquiry submissions, practitioner applications, reviews, survey responses, live chat communications if enabled, and information you provide in connection with event planning or coordination.

Demographics and Characteristics

General demographic information that you choose to provide, such as preferences or characteristics, where relevant to your interaction with the Services. This may include optional demographic information provided by practitioner applicants, such as pronouns, race, ethnicity, or gender identity, which we may collect to support diversity and representation within our practitioner network. We may also collect birth date or birth-related information in limited circumstances where needed to provide requested astrology-related services.

Audio, Visual, or Similar Information

Audio or visual information you provide or that is generated through your interaction with the Services, such as recordings or images, where applicable. For example, practitioner applicants may submit photographs, and in limited circumstances we may record meetings, demonstrations, workshops, or virtual sessions with notice to participants. 

Device Information

Information about the device you use to access our Site, such as device type, operating system, browser type, language settings, online identifiers, IP address, and approximate geolocation derived from IP address.

Internet Activity

Information about your activity on the Site and how you interact with it, such as pages viewed, features used, links clicked, referring or exit pages, approximate location derived from IP address, and the date and time of your interactions.  This may also include analytics, booking, session, marketing, and related tracking information collected through cookies, pixels, embedded booking or inquiry tools, and similar technologies used by us or our service providers, including tools that help us understand website traffic, measure campaign performance, and improve the Site and Services.

You are not required to provide all personal information identified in this Privacy Policy to use our Services or to interact with us, but certain features or functionality may not be available if you choose not to provide specific information. For example, if you do not provide certain personal information, we may not be able to respond to inquiries, process bookings, coordinate events, evaluate practitioner applications, or otherwise provide requested Services.

4.Cookies and Similar Technologies

We store certain information that gets collected automatically through cookies and other similar technologies. A cookie is a small string of information that a website that you visit transfers to your browser for identification purposes. Cookies can be used to follow your activity while using a website or across websites, and that information helps companies understand your preferences and tendencies, as well as improve and personalize your website experience. We and our service providers may use cookies, pixels, web beacons, tags, embedded tools, and similar technologies to operate the Site, support booking and inquiry functionality, understand how visitors interact with the Site, measure the performance of our marketing and advertising, and improve our Services. Cookies on the Site are generally divided into the following categories:

  • Strictly Necessary Cookies. These are required to operate the Site, maintain security, enable core navigation, support session management, process bookings or checkout, and provide features that you request. 

  • Functional Cookies. These support enhanced functionality and user experience, such as embedded booking tools, inquiry forms, newsletter sign-ups, social media integrations, live chat tools if enabled, and other interactive features. Some Site features may not work properly if these cookies or similar technologies are disabled. 

  • Analytical/Performance Cookies. These allow us to recognize and count the number of visitors to the Site and understand how such users navigate through the Site (e.g., when and which pages are visited, in what order the pages are visited, and where a user is located). These technologies may collect information such as page views, pages visited, links clicked, scrolling activity, referring or exit pages, browser and device information, approximate location derived from IP address, and date and time of interactions.   

We also use Google Analytics for part of this process. For more information about Google Analytics, please visit www.google.com/policies/privacy/partners/. Google provides users with the ability to prevent their data from being used by Google Analytics—learn more by going to https://tools.google.com/dlpage/gaoptout. 

  • Advertising and Measurement Technologies. We may use advertising, conversion-measurement, and similar technologies, including tools provided by Google or other advertising providers, to understand the effectiveness of our advertising and marketing campaigns, measure visitors or actions on the Site, and help us improve our outreach. These technologies may collect or receive information from the Site and elsewhere on the Internet and use that information to provide measurement services or support advertising-related activities.

  • Third-Party Cookies and Embedded Tools. Some cookies and similar technologies on the Site may be set or controlled by third parties, such as website hosting providers, booking tools, payment or checkout tools, inquiry forms, newsletter sign-up tools, social media integrations, live chat tools if enabled, analytics providers, content delivery networks, advertising providers, or performance-monitoring tools. 

You can also prevent the use of certain cookies by modifying your Internet browser settings, typically under the sections “Help,” “Internet Options,” or “Settings.” If you disable or delete certain cookies in your Internet browser settings, you may still access our Site, however, you might not be able to access or use important functions or features of our Site, including inquiry, booking, checkout, embedded form, or other interactive features.

Do-Not-Track Signals

At this time, we do not recognize automated “do-not-track” browser signals.

5.Children’s Privacy

The Services are not intended for users under the age of 16 and Luv Collective does not knowingly collect personal information from individuals under the age of 16. If you are aware of, or suspect that, someone under the age of 16 is using the Services without permission, please notify us immediately by contacting us as detailed in the How to Contact Us section below. In limited circumstances, we may receive information relating to minors in connection with a parent’s or guardian’s booking of an event or service. If you provide us with information relating to a minor, you represent that you are the minor’s parent or legal guardian, or that you otherwise have appropriate authority to provide the information to us, and that we may use the information solely for purposes of coordinating and providing the requested Services. If you have questions or concerns about online privacy relating to children, we encourage you to review resources made available by the Federal Trade Commission at FTC Protecting Kids Online.

6.How We Use Personal Information

We collect and use your personal information for the following purposes:

  • Providing the Services to you and providing products or services requested by, or reasonably anticipated within the context of our relationship with, you;

  • Managing our relationship with you, responding to your inquiries or requests, requesting feedback, and communicating with you regarding bookings, events, practitioner applications, and related services;

  • Processing and coordinating bookings, event logistics, scheduling, payments, and other outreach activities;

  • Creating, generating, or facilitating requested astrology-related materials or services where birth-related information is voluntarily provided by a user;

  • Evaluating practitioner applications and professional relationships with practitioners and service providers;

  • Maintaining practitioner profiles, service offerings, and related network information;

  • Operating, maintaining, and improving the Services and Site;

  • Administering promotions, newsletters, surveys, marketing communications, and other outreach activities;

  • Monitoring and analyzing the performance of our Site, communications, advertising, booking tools, and related technologies;

  • Detecting security incidents and protecting against malicious, deceptive, fraudulent, or illegal activity, or prosecuting those responsible; and

  • Complying with legal and regulatory obligations.

7.Our Disclosure of Personal Information

We may share your personal information with the following third parties:

  • Service providers, including website hosting and analytics providers, booking, payment, and invoicing platforms, customer relationship management and contact management tools, email marketing providers, advertising technology providers, communications providers, cloud storage and database providers, and other vendors that support our Site, bookings, events, practitioner network, marketing, payments, communications, and business operations. In some instances, service providers will be directly responsible to you for their use of your personal information. They may be obliged by law to provide you with additional information regarding the personal information that they hold about you and how and why they process that information. Further information may be provided to you in a separate notice or may be obtained from such service providers directly, for example, via their websites. 

  • Business partners, such as when we share event, booking, participant, or preference information with practitioners, venues, event organizers, or other third parties as reasonably necessary to coordinate or provide requested Services. 

  • Advertising networks and analytics providers to provide you with relevant marketing, measure the effectiveness of our advertising, understand how users interact with the Site, and improve our marketing and Services.

  • Advisers and financial institutions, including auditors, payment processors, banks, insurers, accountants, and legal, tax, and risk and compliance advisors.

  • With third parties in connection with a change to the control or financial status of the company, including a corporate restructuring, sale, acquisition, financing, reorganization, bankruptcy, receivership, transfer, assignment of assets, or business merger or divestiture. Personal information and other information may be shared in the diligence process with counterparties and others assisting with the transaction and transferred to a successor or affiliate as part of that transaction.

  • Government bodies, dispute resolution organizations, law enforcement agencies, or third parties in connection with (a) responding to a subpoena, search warrant, or other lawful request for information that we receive; (b) cooperating in a law enforcement or similar investigation; or (c) otherwise protecting our rights, as applicable.

8.Your Privacy Choices

If you no longer want to receive our newsletter, emails, or other marketing communications, you may unsubscribe at any time by using the unsubscribe link included in the communication or by contacting us using the information provided below. 

We may contact you by email, phone call, or text message regarding your inquiries, bookings, purchases, practitioner applications, scheduling, events, or other requested Services. Because these communications are related to your relationship or transactions with us, you may continue to receive them even if you opt out of receiving marketing or promotional communications from us.  

You may request to access, correct, update, or delete certain personal information that you have provided to us by contacting us using the information in the How to Contact Us section below. For security purposes, we may take reasonable steps to verify your identity before processing certain requests.

9.Data Security

We maintain reasonable technical and organizational measures to protect personal information from loss, misuse, alteration, or unintentional destruction. We have implemented various security measures to protect both the personal information and the general information that we receive from you through the Services. Whenever you give out personal information online there is a risk that third parties may intercept and use that information. Although we seek to protect your personal information and privacy, we cannot guarantee the security of any information you disclose online. To the extent permitted under applicable law, we assume no liability or responsibility for disclosure of your information due to errors in transmission, unauthorized access by third parties, or other causes beyond our control.

10.Processing and Storage of Information

We are based in the United States and the personal information we collect is generally processed and stored in the United States. If you access the Services from outside the United States or provide information in connection with services outside the United States, you understand that your personal information may be processed and stored in the United States, where privacy laws may differ from those in your location.

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, provide the Services, comply with legal obligations, resolve disputes, and maintain appropriate business records.

11.Third-Party Websites and Services 

For your convenience, we may link to third-party sites and services, or otherwise display third-party content through our Site to provide increased value to our visitors. We have no control over these linked sites, each of which has separate privacy and data collection policies and practices independent from us. As such we have no responsibility or liability for these independent policies or actions and are not responsible for the privacy practices or the content of any such websites. Please note that these other sites may send their own cookies to users, collect data, or solicit personal information, and we encourage you to review their policies before engaging with these third-party sites.

Our Site may also include embedded or integrated third-party features and services, such as booking tools, inquiry forms, newsletter sign-ups, social media integrations, analytics tools, payment processing services, or links to third-party platforms. These third parties may collect information in accordance with their own privacy policies and practices. 

12.Changes to This Privacy Policy

This Privacy Policy is effective as of the date at the top of this policy. Luv Collective has the discretion to update this Privacy Policy at any time. When we do, we will revise the effective date at the top of this page. We encourage users to frequently check this page for any changes and to stay informed about how we are helping to protect the personal information we collect, especially before you provide information, and particularly personal information, directly to us through the Services. In the event of a material change to this Privacy Policy, we will provide a message through our website or via email informing you of the change.

13.How to Contact Us

If you have any questions about this Privacy Policy or our Services, please contact us at:

Reservations: reservations@luvcollective.com

Support: hello@luvcollective.com